課程資訊
課程名稱
進階管理研討
SEMINAR ON ADVANCED BUSINESS AND MANAGEMENT 
開課學期
98-1 
授課對象
管理學院  商學研究所  
授課教師
黃崇興 
課號
MBA5028 
課程識別碼
741 U9410 
班次
 
學分
全/半年
半年 
必/選修
選修 
上課時間
星期三2,3,4(9:10~12:10) 
上課地點
管一會五 
備註
本課程中文授課,使用英文教科書。
限本系所學生(含輔系、雙修生) 且 限學士班四年級以上
總人數上限:50人 
Ceiba 課程網頁
http://ceiba.ntu.edu.tw/981adm 
課程簡介影片
 
核心能力關聯
核心能力與課程規劃關聯圖
課程大綱
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課程概述

For inexperienced but business major students, even they took the introductory business and management course in their freshman year, or learned by themselves informally, we have reasonable doubt if those students really know how well they prepare themselves well for the real business world challenge, and are ready to take the roles as professional managers.
Do they understand the nature of business and management?
Have they been equipped with proper skills to be competent in their career ahead?
After studying knowledge in various function fields of business, students need a final opportunity to review the basics of business and management, and integrate separate parts of their learning together from a perspective of a middle level manager, not a CEO. Therefore the design of this course is to focus on four principles: views, skills, thoughts, and best practices of related subjects.
In order to achieve the above purposes effectively, the pedagogy adopted in this course will be diversified, which includes stimulating lectures, Manager Forum(one hour conducted by invited guest manager in selected sessions), HBS case studying, group presentation of assigned article, and probably some site tours.
We expected the students will learn how can be an effective mid level manager and develop an integral understanding of the essentials and reality of business, management, as well as leadership
 

課程目標

 
課程要求
a) Late to class is not allowed, or an additional reading summary is to be submitted.
b) 80% class attendance is absolutely required, or 10 points will be taken out for each excused or no excused absenteeism.
c) In-class participation is strictly required, specifically represented by preparation to the class, as well as meaning speaking and sharing of views, opinions about course material in the class.
d) There is no free lunch in this class; sit-in auditing is not allowed in this class. And poorly participated students will be asked to leave the class during the semester.
e) Required reading material, which includes: books, cases and articles used are at the expense of each participating student.
 
預期每週課後學習時數
 
Office Hours
 
指定閱讀
 
參考書目
 
評量方式
(僅供參考)
 
No.
項目
百分比
說明
1. 
上課表現、投入與準備 
25% 
 
2. 
出席率 
20% 
 
3. 
學習心得,兩篇各1600字 
30% 
 
4. 
In class group practice 
25% 
 
 
課程進度
週次
日期
單元主題
第4週
10/07  Guest speaker: PayEasy總經理 林坤正、
Unilever China 陸欣怡 
第9週
11/11  期中考週停課一次 
第10週
11/18  Guest speaker: 中國信託資深處長 吳欣顥 
第5-1週
10/13  校外參訪:松山高中籃球隊練習(pm 6:15) 
第5-2週
10/14  Guest Speaker: 松山高中籃球隊教練 黃萬隆